Audi R8, Mercedes-Benz E-Class and Nissan Quest Make their Debut on Gaywheels Most Researched List
River Edge, NJ – Gays and lesbian car and truck shoppers continue to show their diversity in vehicles with a combination of economy, luxury and super cars being the most-researched on Gaywheels.com, the sole source of information specifically targeted to lesbian, gay, bisexual and transgender (LGBT) car-shoppers. Today, Gaywheels.com announced its list of the Top 10 Most-Researched Vehicles during the second quarter of 2009:
Gaywheels.com Top 10 Most-Researched Vehicles -2nd Quarter 2009
1 VW Rabbit
2 Audi R8
3 VW Eos
4 VW Jetta
5 Volvo C30
6 Mercedes-Benz E-Class
7 Saab 9-3
8 Nissan Quest
9 Toyota Yaris
10 Mazda MAZDA3
“The latest Top 10 Most Researched list shows the diversity of interests among LGBT automotive consumers,” said Gaywheels.com founder Joe LaMuraglia. “The vehicles are a combination of luxury and non-luxury brands that represent a myriad of price points and body styles.”
VW’s Rabbit/Golf continues in its top spot and brand mates Eos and Jetta also repeat their showing on the list. The high-performance Audi R8 makes its first appearance in the second spot and the Mercedes-Benz E-Class and Nissan Quest debut at the sixth and eighth place respectively.
“We know from previous studies that gay men rank style as their #1 purchase reason which explains the Audi R8 and new E-Class showing up on the list,” said LaMuraglia. “What fascinates me is that vehicles like the Nissan Quest make such a strong showing. As I’ve said before, the LGBT consumer is the most diverse diversity group and that seems to be reflected in the vehicles researched on Gaywheels.com.”
The Top 10 Most Researched list is based on website statistics gathered from April 1, 2009 – June 30, 2009 from Gaywheels.com’s new car data partner vLane.com. Gaywheels.com publishes its Most-Researched list quarterly.
Go to the Top 10 Index
Launched in 2005, Gaywheels.com is dedicated to promoting responsible consumerism and affecting change by encouraging car shoppers to patronize gay-friendly companies throughout the vehicle purchase process. Users of the site are able to investigate which automakers and other automotive companies offer domestic partner benefits to their employees, thus qualifying them as “gay-friendly,” plus read general reviews about cars, trucks and SUVs from those manufacturers. With that information at hand, they can make educated choices during the car-buying process. For more information, please visit www.Gaywheels.com.