Volkswagen Beetle

VW Finds “Sluggy”

We called it Punch Bug when I was a kid and we played it on the way to school and on every road trip. We never questioned where the game of punching someone else when you saw a VW Beetle came from but in this brilliant campaign launched today, VW claims to have found the guy that did. Sluggy is a little rough around the edges, but that makes him lovable. [...]