Top 10 Most Researched Vehicles – 4th Quarter 2009

Joseph LaMuraglia
New York, NY – Today, Gaywheels.com announced its list of the Top 10 Most Researched new vehicles from the last three months of 2009. “A common thread amongst the vehicles represented would be that they are all niche, stylish representatives of their respective segments,” said Gaywheels.com founder Joe LaMuraglia. “With that said, the list shows that the LGBT consumer has a myriad of automotive interests.” [...]

2011 Ford Fiesta – Preview

Joseph LaMuraglia
A “Fiesta Movement” might sound more like a circuit party than a way to sell cars, but Ford Motor Company hopes some off-beat marketing gets the word out about the 2011 Fiesta subcompact. We’ve been down this road before, and with a variety of youth-targeted vehicles. Not too long ago, the Scion brand attempted to cast aside the reliable but stodgy image of parent company Toyota by utilizing urban-centric ads and sponsorship deals. [...]

European Gay Car of the Year

Joseph LaMuraglia
I got a few notes about the European Car of the Year in the past day or two and figured it is garnering enough attention to post here. In the spirit of full disclosure, I have resisted reporting on awards like this because I felt they perpetuated the stereotype of what a “gay” car is. After investigating a bit more, I discovered there are a group of gay automotive enthusiasts in Europe that have a site dedicated to promoting the motoring culture amongst gay car enthusiasts. They have an annual vote for the European Gay Car of the Year and this year’s winner is the Fiat 500C [...]

Lincoln Says “Touch Me”

Joseph LaMuraglia
If Lincoln gets your attention, pressing buttons may soon be a relic of the last decade. Taking iPhone-like technology to the automotive console, MyLincoln Touch allows you to engage your car like you’ve never imagined before. Forget about buttons, just wave your hand and flick your wrist – two motions that should come easily to big queens who want to command their cars like kings. [...]

Top 5 From the Detroit Auto Show

Joseph LaMuraglia
I attended the 2010 North American International Auto Show (a.k.a. The Detroit Auto Show) earlier this week as a guest of General Motors. As always it is great to start off a new year with my “other family” of journalists, PR pros and automotive executives at what I call the mother church of the auto industry – Detroit. As usual, we choose the Top 5 new vehicle introductions from gay-friendly companies. My picks for this year are the 2011 Lincoln MKX, the 2011 Mercedes-Benz E-Class Cabriolet, the 2011 Cadillac CTS-V Coupe, the 2011 Ford Focus and the 2011 Honda CR-Z. [...]