Rabbit Burrows in at #1, Mazda3 Zoom Zooms Seven slots to #3
Nashville, TN – Gaywheels.com, the sole source of information specifically targeted to and about lesbian, gay, bisexual and transgender (LGBT) car-shoppers, today announced its list of the Top 10 Most-Researched Vehicles during the second quarter of 2008. The Volkswagen Rabbit held the most-researched title for the second consecutive quarter with the VW Eos following up in the #2 spot. The Mazda Mazda3 jumped seven slots to knock the Toyota Yaris out of 3rd most-researched.
“Research has consistently indicated that the LGBT consumer is an early-adopter and a trend setter” said Gaywheels.com founder Joe LaMuraglia. “Our consumers’ behavior supports those attributes. If you look at the history of the Top 10 Most-Researched list, the Gaywheels.com consumer has been researching fuel efficient vehicles long before gas prices reached $4/gallon. The average MPG in the current Top 10 list is 22 city and 30 hwy.”
Gaywheels.com Top 10 Most-Researched Vehicles – 2nd Quarter 2008
1 Volkswagen Rabbit
2 Volkswagen Eos
3 Mazda Mazda3
4 Mazda MX-5 Miata
5 Audi A3
6 Toyota Yaris
7 Dodge Caliber
8 Volvo C30
9 Saab 9-3
10 Volkswagen Jetta
Although information, specifications and pricing on all new car and truck models are available on Gaywheels.com, each vehicle on the Most-Researched list is offered by a gay-friendly brand. Gaywheels.com classifies vehicle manufacturers as gay-friendly or not based on their corporate policies for offering domestic-partner benefits to their employees in the U.S.
The Top 10 Most Researched list is based on website statistics gathered from April 1 – June 30, 2008 from Gaywheels.com’s New Car section. Gaywheels.com publishes its Most-Researched list quarterly.
Launched in 2005, Gaywheels.com is dedicated to promoting responsible consumerism and affecting change by encouraging car shoppers to patronize gay-friendly companies throughout the vehicle purchase process. Users of the site are able to investigate which automakers and other automotive companies offer domestic partner benefits to their employees, thus qualifying them as “gay-friendly,” plus read general reviews about cars, trucks and SUVs from those manufacturers. With that information at hand, they can make educated choices during the car-buying process. For more information, please visit www.Gaywheels.com.
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